Case Studies

SALT at Our Kaka'ako

SALT at Our Kaka'ako

COMMERCIAL REAL ESTATE & SHOPPING CENTERS

6PM launched this award-winning center, the first commercial real estate and shopping center in Urban Honolulu. Owned by Kamehameha Schools and comprising 85,000 square-feet of curated retail, restaurant and mixed-use space, SALT is a dynamic city block designed for exploration and engagement.

Goodwill Hawaii

Goodwill Hawaii

CORPORATE, GOVERNMENT & NONPROFIT ORGANIZATIONS

Goodwill, an international non-profit organization, strives to better the community by creating jobs, providing job training and educational services, and assisting those seeking employment. They called upon 6PM to launch its spectacular “Goodwill Goes Glam.”

DIAGEO

DIAGEO

BEVERAGE & EXPERIENTIAL MARKETING

DIAGEO, apart from being the world’s largest producer of spirits, is also dedicated to local clientele and selected 6PM to take charge of promoting its products in Hawaii.

Hyatt Place Waikiki Beach

Hyatt Place Waikiki Beach

HOTELS, HOSPITALITY & TOURISM

Hyatt Place Waikiki Beach is one of Oahu’s most prized properties, with 6PM helping to maintain its stellar reputation and build engagement with users around the world.

Jack in the Box

Jack in the Box

RESTAURANTS AND FOOD & BEVERAGE

With more than 2,000 locations across the United States, Jack in the Box offers an extensive menu that satisfies any craving, from its burgers and world-famous curly fries, to tacos and breakfast sandwiches. 6PM launched one of the most successful limited time only menus locally, the Jack in the Box Food Truck Series.

Pepsi

Pepsi

BEVERAGE & EXPERIENTIAL MARKETING

PepsiCo has grown exponentially since its 1893 debut as “Brad’s Drink,” recently ranking 29th on Forbes’ “World’s Most Valuable Brands” list. When this international company wanted to connect to Hawaii’s local audience, they chose 6PM. The innovative “Drink Aloha” was the result.

Eurus Energy America

Eurus Energy America

CORPORATE, GOVERNMENT & NONPROFIT ORGANIZATIONS

When Eurus Energy America (a Toyota owned company) planned to introduce its first renewable energy initiative to Hawaii, it selected 6PM for the project that aimed to promote sustainability and provide cleaner energy.

Sea Life Park

Sea Life Park

EVENTS, MEDIA & ENTERTAINMENT

When Sea Life Park desired a new, signature community event that not only entertains but also shares the Hawaiian culture with residents and visitors, they turned to 6PM to make it happen: the Makapu‘u Twilight Concert Series.

Lei Day at SALT at Our Kaka‘ako

Lei Day at SALT at Our Kaka‘ako

SOCIAL MEDIA & LIVE STREAMING VIDEO

Lei Day is a significant day of celebration in Hawaii. As the holiday was approaching during the COVID-19 pandemic, 6PM took prompt action to help SALT and its patrons celebrate the holiday during this otherwise dreary time, creating a campaign to promote Hawaiian culture and teaming up with one of Hawaii’s historic businesses, Highway Inn.

Procter & Gamble

Procter & Gamble

CONSUMER MARKETING

The Procter & Gamble Company (P&G) is an multinational consumer goods corporation, specializing in a wide range of personal health/consumer health, and personal care and hygiene products. 6PM’s marketing campaigns brought P&G closer to its Hawaii customers through on-site activations, digital advertising, broadcast exposure and more.

‘Alohilani Resort

‘Alohilani Resort

HOTELS, HOSPITALITY & TOURISM

Previously known as the Pacific Beach Hotel, ʻAlohilani Resort Waikiki Beach celebrated unveiled its new, luxury brand in May 2018, with 6PM part of its launch campaigns.

City & County of Honolulu

City & County of Honolulu

CORPORATE, GOVERNMENT & NONPROFIT ORGANIZATIONS

The City and County of Honolulu is a local government agency with jurisdiction over both the city of Honolulu proper and the surrounding communities on Oahu. 6PM has worked on several successful campaigns, with far-ranging impacts.

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